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Flo Suddenly a Problem for Progressive in Its Social-Media Crisis
Progressive Insurance is surely longing for the days when the Internet's most pressing question about its spokeswoman Flo was whether she is hot or not. Matt Fisher's devastating Tumblr post about...
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Ad of the Day: Allianz
Mirror, mirror, on the wall, who's the drunkest of them all? Ogilvy Brazil is more determined than ever to stop you from driving drunk. The agency is actually something of an expert in this area. Its...
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Ad of the Day: Geico
The lyrics to Eddie Money's 1977 song "Two Tickets to Paradise" sound a lot like a promo for a Club Med sweepstakes. But it's car-insurance brand Geico that dug up the croon-rocker to star in a new...
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Giant Idiot on Speedboat Needs Good Insurance, Better Swimsuit
Dutch insurance company Centraal Beheer is known for its amusing TV ads, and its latest, from DDB Amsterdam, more than measures up. It features a doofus in a red Speedo—containing quivering butt...
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Flo Survives Progressive Scandal, Fronts New Charity Initiative
Remember six weeks ago, when people were calling for Flo's pale, peppy head on a platter after Progressive supposedly defended a customer's killer in court? Well, we knew Flo was too big to fail—and...
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Insurance Ad Promises Coverage for Cars Sliced in Half by Lightsabers
Lots of insurance policies promise protection from unexpected mayhem. Only DBS in Singapore claims to cover cars sliced in half by lightsabers. And to advertise that promise, Tribal DDB put together...
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Ad of the Day: State Farm
Last night, a long list of legendary musicians got together at Madison Square Garden to raise funds for Hurricane Sandy relief. The median age of the artists—a group that included such icons as Paul...
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When Pigs Fly: Geico Brings Back Maxwell for Airplane Ad
Maxwell the talking pig returns in an amusingly twisted tale (tail?) from The Martin Agency and Geico. The oinker uses the company's smartphone app to pay his insurance bill while he travels on an...
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Allstate Features Home Ravaged by Hurricane Sandy in Ad, but Fights Owners on...
Allstate finds itself weathering a storm of bad publicity owing to a recent commercial that showed its "agents of good" rushing in to provide assistance in the wake of the devastation caused by...
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Top 10 Commercials of the Week: Dec. 28 - Jan. 4
This week, cigarettes get tumorous and even more disgusting in a new PSA, Cookie Monster quickly breaks his New Year's resolution and Apple's timing is off in its promotion of the iPhone's Do Not...
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The Spot: 'Mayhem' Forever
IDEA: Two and a half years after it was born, Allstate's "Mayhem" campaign is now going into labor. As mayhem personified, Dean Winters has played dozens of mischievous roles, representing unexpected...
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Top 10 Commercials of the Week: Jan. 18-25
This week, Starbucks shows some love for the most hated day of the week, Dean Winters brings more mayhem for Allstate, and Internet Explorer—like many of us—is nostalgic for the '90s. Many of the...
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Dean Winters Causes Historic Mayhem in Grand New Allstate Ad
In the beginning, there was Mayhem. Actually, Leo Burnett's latest spot for Allstate, starring Dean Winters as the iconic agent of chaos, will air at the end of the Super Bowl—between the game's final...
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Geico's Gecko Writes a Book About the Human Condition
He's renowned for his 30-second bites of wisdom. Now, Geico's gecko is getting ready to expand upon his reptilian thoughts about the human condition in a new book, You're Only Human, co-written by The...
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Maxwell the Pig Is Pulled Over by Police in Latest Geico Ad
Maxwell the Geico spokespig gets rolled by the 5-0 in this ad by The Martin Agency for the company's new digital insurance ID cards. Call me paranoid, but I would never just hand my smartphone to a...
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Pillsbury Doughboy Gigglingly Crashes Geico Ad
Hey, the Pillsbury Doughboy appears in The Martin Agency's latest "Happier Than … " commercial for Geico. I thought he'd done so a while back, but it turns out that was Eddie Money. Eddie's tunes are...
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Progessive's Flo Meets First Celebrity
Flo broke Michael Buffer's spleen. At least, that's the punch line in Progressive Insurance's newest—and 89th—TV commercial featuring its characteristically peppy spokeswoman, Flo. Launched Monday,...
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Creepy Progressive Ad Shows Human Beings Compulsively Sucking on a Windshield
Progressive takes a swipe at "rate suckers" in this odd spot depicting bad drivers who cause price increases for everyone else as zombies who leap onto your car and suck on its surfaces with their...
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How Brands Use the Ritual of Shaving to Sell Everything
If you're a postpubescent North American male and reading these words right now, there’s a good chance that you shaved your whiskers off this morning. Chances are, too, that you’ve heard some of the...
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Geico Makes the Perfect Ad for Hump Day
Here is Geico's latest commercial from The Martin Agency. Uploaded on hump day, it's all about hump day. And it stars a certain mammal that hails from the Middle East and Africa. You can see where...
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