Condé Nast Is Launching New Video Programming
'Tis the season. In the midst of TV networks announcing their fall lineups, Cond? Nast is rolling out its own collection of new episodes to some of its video series. "Cond? Nast's content has three...
View ArticleWhiskas and BBDO Created a Radio Station Just to Calm Your Cat on Rides to...
Doth music have charms to soothe a savage Maine Coon or Turkish Angora on the long drive to the veterinarian? You can find out today--which is officially Take Your Cat to the Vet Day!--thanks to a...
View ArticleLinkedIn Launched New Features for Job Seekers, Recruiters
LinkedIn launched new features to help job seekers find their next position, and to help recruiters find the right candidate for each role. To start, job seekers can now search for remote positions by...
View ArticleThe Big Bang Theory Will Officially End in May After 12 Seasons
One of the most popular TV shows of the last decade is officially preparing for its curtain call. CBS and Warner Bros. Television confirmed today that The Big Bang Theory will end its run in May 2019...
View ArticleFood Is the Bridge Between Cultures for a Young Refugee in This Heartwarming...
When your life gets relocated, especially as a child, simple daily aspects of culture like meals and snacks can be daunting obstacles that make you feel isolated in your new surroundings. For refugees...
View Article8 High-Profile Celebrity Endorsements That Backfired
Celebrity endorsements can be great for business, and some famous spokespeople have even become inextricable from the brands they represent (think: Jennifer Aniston and Aveeno). But, every once in a...
View ArticleWalmart Is Selling eBooks for the First Time Thanks to Its Partnership With...
Walmart's quest for ecommerce dominance continues with the arrival of Walmart eBooks, the company's newest strategy to compete with Amazon. Walmart eBooks by Rakuten Kobo is part of the company's...
View ArticleSerta’s Merger With an Ecommerce Mattress Company Is a Sign of Things to Come...
Serta Simmons Bedding isn't sleeping on how much the online, direct-to-consumer demand for mattresses is growing. The company, which is behind brands like Beautyrest and Tomorrow, is merging with Tuft...
View ArticleThe Evolution of Messaging: How IP Messaging Is Upending SMS
The global enterprise messaging industry accounts for 2 trillion messages. In other words, enterprises send that many messages to consumers worldwide each year. This includes transactional messages...
View ArticleVideo: 4 Must-Do Tips for Mobile Video Marketers
In this week's episode of The Pivot, we present four tips for making sure your mobile videos are optimized for the widest possible audience. From quickly engaging viewers to scripting for silence, here...
View ArticleHow Streetwear Is Influencing a New Era of Luxury Fashion
Ever since Virgil Abloh, streetwear designer slash Kanye confidante, was appointed artistic director of Louis Vuitton in March, the fashion world can't seem to stop talking about how the industry is...
View ArticleBehr Created an Immersive Pop-Up Store in NYC to Celebrate the 2019 Color of...
Forget millennial pink--the hottest color of the moment is Blueprint. At least, according to the folks over at Behr, who announced this week that they've named the moody blue shade as the 2019 Color of...
View ArticleFacebook Banned the myPersonality App, Will Notify Users Of Potential Data...
Facebook announced that it has banned the myPersonality application as part of its ongoing app investigation triggered by the Cambridge Analytica scandal that broke out in March 2018. Following the...
View ArticleFacebook Hires HP’s Antonio Lucio as Its New Global Chief Marketing Officer
Antonio Lucio, global chief marketing and communications officer at tech giant HP Inc., is leaving for the same role at Facebook, the company confirmed today. Lucio will report to Facebook chief...
View ArticleCondé Nast Superstar Phillip Picardi Leaving For Out Magazine
Phillip Picardi, the 27-year-old Teen Vogue superstar who quickly rose through the ranks to become chief content officer, is leaving Cond? Nast. Picardi first publicly revealed his plans to The Wall...
View ArticleMeeting a New Mobility Paradigm Head-On
We humans have never been stationary beings. Our history is colored by the slow creep of humanity into every dark corner of the globe, and by this innate need to move and to know all that comes into...
View Article6 Ways CMOs Can Harness Second-Party Data in a Marketing Strategy
Data is an influential and valuable asset for marketers, but responsible and ethical data stewardship is imperative for its success. GDPR has cast data practices even further into the spotlight, and...
View Article5 Ways Travel Apps Can Channel User Growth Beyond Summer
The travel industry is big business. Last year, desktop and laptop travel sales reached $113.77 billion; however, the new frontier in this market is really in mobile apps. In 2017, U.S. mobile travel...
View ArticleTwitter: Here’s How to Turn Off Sound Effects in the App
Did you know you can turn off the sound effects in the Twitter mobile application? Our guide will show you how this is done. Note: These screenshots were captured in the Twitter app on iOS. Step 1: Tap...
View ArticleLil Yachty and Donny Osmond Have a Surprisingly Charming Bromance for Chef...
What do you get when you mix nostalgia for canned ravioli with a classic marketer's burning desire to stay relevant in contemporary culture? Apparently, an original trap-inspired music video featuring...
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